The Social Media Pulpit that is… unless you have been sleeping through the latest presidential election, it is NOT a surprise to you that the correlation between President Obama’s win and social media. Edelman put out a great article called “The Social Pulpit; Barack Obama’s Social Media Toolkit” It is fantastic and once again brings front and center how powerful Enterprise 2.0 is. It is worth checking out this article! Included are “Social Media Lesson from the Obama Campaign” These are good for EVERYONE and every corporation out there that is looking at Enterpriese 2.0 or doing already doing it! Great lessons, great article. Happy Collaborating!
January 29, 2009
That will be corporate America’s theme song shortly down the road. With more and more boomers leaving the workforce to enjoy their 401k’s and retirements, knowledge is walking out the door as well. That should be sounding the alarms across all industry. The answer– get them to share all that stuff before they leave! Why? So you can still function after they are gone! How? Collaboration and Social Media– these are the tools that are needed inhouse to get that transfer of information going! At least 1/2 of the internet population now has a social media presence. That doesn’t mean they all have a My Space account (although many do!), but it does mean that we are getting more and more accustom to sharing our opinions and thoughts on line. This is a great avenue at work as well. Setting up a social presence at corporations is a great way to capture not only who is who but what do they know. Make it searchable and you have an infinite source of knowledge about your company, best practices and tricks of the trade that employees discover over the years. Don’t run from letting your employees use Facebook at work, but give them some reasons WHY, some guidelines on how to SHARE INFORMATION effectively in this space and EMBRACE IT! AND use your next generation of workers the Netgeners to evangelize it for you! They know how to tap into it effectively. Happy Collaborating.
July 10, 2008
